業主代表Landlord Representation
A vacancy costs you every month.The wrong tenant costs you for years.
If you own commercial space in the San Gabriel Valley, the pressure of a vacancy is quiet but constant: every month it sits, the carrying costs are yours. The temptation is to take the first tenant who can sign. The discipline is remembering that a lease is a multi-year relationship with someone else's business — and the wrong one is far more expensive than another month of marketing.
Landlord representation exists to hold both truths at once: fill the space, and fill it with a tenant whose business will still be paying rent in year four.
What the work covers
The engagement, piece by piece
01
Positioning and pricing you can defend
An asking rent built from what comparable space has actually leased for — with the reasoning shown, so when a prospective tenant pushes back, you know exactly where the number came from.
02
Marketing to the real tenant pool
A sign in the window reaches whoever drives by. The tenant your space fits is usually already operating nearby — outgrowing a suite, losing a lease, or expanding a second location. Finding them is outreach work, in English and in Mandarin.
03
Tenant credit, checked before the LOI
Financials, operating history, and guarantors reviewed before negotiations get emotional — not after the space has already sat off the market for weeks while a shaky deal wobbled.
04
LOI to lease, alongside your attorney
Term, escalations, TI contribution, options, and exclusions negotiated point by point. Annie handles the business terms; your attorney papers them. Those are different jobs, and you should have both.
05
Renewal strategy before the option window
Renewals negotiated early are almost always cheaper than renewals negotiated under deadline pressure. If you have tenants in place, the work begins well before their notice dates — not when the letter arrives.
Straight talk
Priced to flatter doesn't lease
If your target rent is above what the space can achieve, Annie will show you the comparable leases and say so before taking the listing. An overpriced listing sits, goes stale, and ends up leasing below where an honestly-priced one would have started. If you'd rather hear a bigger number, another broker will happily give you one — and your vacancy will pay for it.
In Annie’s words
How I take on a leasing assignment
I'd rather show you the honest rent number and lose the listing than flatter you and let the vacancy pay for it. A listing priced to impress the owner doesn't lease — it sits, goes stale, and costs more than the truth would have.
And signing the tenant isn't the finish line. The renewal work starts long before their notice date — that's where the quiet money in a building lives.
— Annie Liu Williams · DRE# 02147335
Across four property types
Office · Medical Office · Industrial · Retail
Start the conversation
Thirty minutes, no paperwork
The first conversation — and the written read that follows it — is free and yours to keep. The engagement above begins only if you choose to proceed.
Annie Liu Williams | CA DRE# 02147335
Vismar Corporation | CA DRE# 02004333